Marco F. Cavaliere is a digital marketing data strategist at Triplesense Reply where he lead the data science team to support organisations to derive value from data within corporate communication activities.
Long time hacker, passionate about data-visualization before joining Triplesense, Marco spent eight years as digital marketing specialist for Stellantis. And, prior to entering the digital marketing world, he was the product manger at Starbytes.it.
Talk - October 8th
There is much talk about how artificial intelligence (AI) will change the role of design and creativity in the digital space to increase customer conversion rates.
In our session, we will explore how we leverage business data for what we call 'AI creative intelligence', our secret sauce for designing great customer experiences (and increasing ROI).
Spoiler alert: humans, in this process, are not an option!